Seth Fineberg

Seth Fineberg

Founder

Accountants Forward

Seth Fineberg is an accounting industry consultant & Content Strategist. He has been an editor and journalist for over 30 years, the vast majority of which has been spent overseeing the accounting profession at large, with a focus on the evolution and applications of accounting-related technologies. To this end, he has served as Technology Editor at Accounting Today and the lead Editor of AccountingWEB's US team.

His passion has been helping to curate information on what makes businesses tick. A huge part of that process is the role of the professional accountant. He is particularly keyed into business technology, changes and trends in this field, as well as how businesses, accounting firms and the technology companies that serve them think about their growth and what they bring to clients and customers.

Featured Sessions

Wednesday, November 19, 2025
9:50 am
CPA Insights - Accounting Firms ONLY

A key consideration for accounting practices that want to remain independent is finding the capital they need to invest in staff, new technologies, and growth strategies — particularly those that involve M&A. Fortunately, more and more players are entering the field, from banks and venture capital firms to ESOP advisors and beyond. This session will dive into the details.

Thursday, November 20, 2025
10:15 am

What does PE want? Leaders from the private equity side of the equation share why they’re interested in accounting, what they’re looking for in accounting firms, and how they see the relationship developing in the future.

3:10 pm

Both before and after a deal, private equity will rouse a lot of emotions inside an accounting firm — and change a lot of people’s roles. Experts will discuss how to keep both partners and young staff on side, how to communicate with clients, and how to help everyone adjust to a firm’s new structure.